David Gaughran is the author of several historical fantasies which he successfully self-published. He took his experience with marketing his work and began to share it with other authors, publishing a number of marketing books which are targeted at the self-published and independent authors. He has also used his skills to create giant marketing campaigns for several authors and has run workshops, written blogs, and otherwise helped other self-published authors to achieve success.

SFWA President Mary Robinette Kowal has noted about Gaughran, “David Gaughran has been doing yeoman’s work for years, alerting indie writers about predatory schemes and warning them about changes in independent publishing. His work makes the science-fiction and fantasy landscape safer for writers.”